An Example of bad Web Advertising

Posted by Kent Pribbernow on April 19, 2007
Filed Under Design, Media, Technology | 2 Comments

speaking-ad.gifWebsites utilize all manner of multimedia to advertise services, evolving from the classis banner ad to more advanced flash-based motion imagery. Most of these forms of online advertising are just plain awful, but the worst by far is those darned annoying Flash-based ads that spontaneously blast you with audio. I can’t even begin to count the number of times I was startled out of my chair (and underpants) late at night when loading some random webpage, when suddenly a voice comes blasting through my speakers…“CONGRATULATIONS! YOU’VE BEEN SELECTED TO RECEIVE A FREE IPOD!”. Scary.

It’s bad enough when this happens while I’m using a Mac, forcing me to turn down the volume settings from the keyboard. But on a typical PC I scramble to find the volume knob on my external speakers before arousing disapproving looks from nearby co-workers.

What really irritates me, aside from the annoying nature of these boisterous ads, is how ineffective they serve their functions. Advertisers foolishly assume such ads will entice viewers to click on them and read more about the services they offer. WRONG! What happens with most users, such as my case, is they simply move on to another webpage. In fact, annoying web ads have the exact opposite intended effect upon casual viewers. Instead of luring customers, they detour them. And yet advertisers still pursue us with noisy animated Flash-based ads.

Will they never learn?

Apple 5th Ave. Store Grand Opening

Posted by Kent Pribbernow on April 14, 2007
Filed Under Apple, General, Mac, Technology | Comments Off

This is a great video taken from the Grand Opening of Apple’s Fifth Avenue Store in NY. Be on the look out for several celebrities appearing in video.

Apple Delays Leopard Release

Posted by Kent Pribbernow on April 14, 2007
Filed Under Apple, Mac, Technology | Comments Off

leopard-delay.jpg

Bad news for Apple fans. The company announced Friday that Leopard would miss its scheduled June target release due to development timetables and resource attrition created by iPhone. Instead, the official product launch will be pushed back to… October. Yikes!Apple specifically blamed the delay on iPhone, saying that key OSX developers are being pulled off Leopard to work on iPhone’s embedded OS and software.

But analysts are saying that is smoke and mirrors, and that the true culprit behind the announced delay is because of “top secret” features in Leopard that are taking longer than anticipated to complete.

Personally I don’t see any problems. Tiger is still best in class in my opinion. It more than meets my needs for now.

Acrobat 8 Available for Download

Posted by Kent Pribbernow on March 24, 2007
Filed Under Technology | Comments Off

Adobe is offering a trial version of its latest release to Acrobat, version 8.0. If you haven’t yet taken the product for a test drive its well worth downloading.

Among the new features found in this release…

Read more

New Template Goes Live

Posted by Kent Pribbernow on March 24, 2007
Filed Under Announcements, Technology | 3 Comments

GearBox

After a lot of work and painstaking efforts, our new template is complete. This design is powered by WordPress. It’s not easy migrating legacy code into a new publishing framework. Our previous site was built on top of Mambo, an open source content management system that later forked into two different projects. Joomla! has become Mambo’s successor, more or less.

Great as Joomla is I wanted to move GearBox over WordPress because it offers simplicity and flexibility for managing basic dynamic web pages. WordPress is also a renowned blogging tool, seconded only by MovableType.

We hope you like the new design. Enjoy